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August 31, 2012
By: TOM BRANNA
• Hawaiian Tropic made its first-ever appearance on the runway as the official sun care sponsor of Mercedes-Benz Fashion Week Swim in Miami. The iconic sun care brand featured its newest product, Hawaiian Tropic Silk Hydration lotion sunscreen, in the Mara Hoffman Swim Resort 2013 runway show and provided fans with exclusive access to behind-the-scenes action on its Facebook page. The brand created a “skin hydration station” backstage to protect and moisturize models’ skin before they strutted down the runway. More info: www.facebook.com/HawaiianTropic
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